hololive unveils 10th anniversary projects, TV anime and new unit in hololive Next

hololive production used the first episode of its new program hololive Next to unveil a slate of projects leading into its 10th anniversary. The roundup, pinned by the official hololive production X account, confirms that the countdown to the 10th anniversary on September 7, 2027 has started, with a dedicated special site now open. The announcement covers a production renewal in three parts: a refreshed hololive logo keeping its triangle and blue identity, a move to unite hololive Indonesia, hololive English, hololive DEV_IS and other groups under a single hololive brand for freer global collaboration, and a multi-year visual update program for talents, starting with Tokino Sora. A new streaming app for talents called hololive raku was also introduced, promising home streams with realistic lighting, high-quality stages and items previously limited to studio or birthday lives. For content, hololive confirmed its first TV anime project, animated by Studio KAI, with the keyword odeholo and a reveal broadcast set for September 23, 2026 from 20:00 to 21:00 JST featuring Momosuzu Nene, Omaru Polka, Yukihana Lamy, Shishiro Botan, and MCs Shirakami Fubuki and Ookami Mio. The company also announced a new unit, Asobi Mawari-tai, its first new unit in about two years, with member details and follow-up news due within September 2026 via its official X account. Details were published via PR Times and the 10th anniversary special site at https://hololive10th-anniversary.hololivepro.com.